Most executives will turn to financial figures when speaking with investors about the value of their company and how it's growing and improving. When the new CEO of Alcoa, Paul O'Neil, spoke to his investors for the first time, he informed them about the improvements in health and safety for employees. The men at the meeting were confused; a CEO had never referred to the company's employees as its strongest investment, and O'Neil declared that Alcoa's priority and goal was to become a zero-injury work environment.
More at: Protect Your Most Valuable Investment, You: Health and Safety in the Workplace
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